Conservancy collects nine ADDY awards for outstanding creative campaigns

February 23, 2022

The American Advertising Federation again has honored the Conservancy of Southwest Florida with nine ADDY awards for excellence in advertising and marketing.

The Conservancy received nine ADDY Awards through AdFed’s Southwest Florida region, which covers agencies, organizations, and businesses in Lee, Collier, Charlotte, Hendry and Glades counties. The ADDY Awards are the industry’s largest and most representative competition, and winners exemplify the creative spirit of excellence in the art of advertising.

The Conservancy was honored with:

Best Out-of-Home Ambient Media and a gold award for its New Discoveries Wall

Designed by Kate Kintz

People’s Choice and Silver for the Magic Under the Mangrove’s save the date card

Designed by Kate Kintz

Gold ADDY Award for the RedSnook Catch & Release Fishing Tournament promo video – “Water Connects Us All”

Shot and edited by Greg Willette

Silver ADDY Award for Pythons in Paradise webisode category

Shot and edited by Greg Willette

Silver ADDY Award for Land Rover Above and Beyond Service Award submission video in the film, video, and sound category

Shot and edited by Greg Willette

Silver ADDY Award for the wrap of the Learning Adventures Bus

Designed by Kate Kintz

Mobile Classroom wrapped in vinyl

Silver ADDY Award in the Digitally Enhanced Photography category

“In order for our work to resonate with our donors and the public, it’s important we have strong creative support,” said Rob Moher, president and CEO of the Conservancy. “We are delighted to be recognized year after year for our compelling creative campaigns.”

The Conservancy’s advertising and marketing initiatives submitted for the ADDYs were led by Kate Kintz, director of marketing and creative services; Greg Willette, digital media manager; and Katie Ferron, community engagement coordinator.